The San Francisco Compute Company

SF Compute is a San Francisco-based company that provides entrepreneurs and researchers with access to graphics processing units (GPUs) in small amounts, aiming to alleviate the strain on the AI industry.

Who wants h100s?? To most people, the answer would be “what are h100s…” followed by a polite “no thanks.” I worked with their team to develop the creative direction and copy of this campaign to maximize brand awareness and effectively communicate SFC’s product to the right audience.

This was our out-of-home launch campaign at 4th & King CalTrain Station.